The Asian Institute of Journalism and Communication (AIJC) hosted a Teaser Lecture and Virtual Open House on May 20 focused on academic integrity and the ethical use of generative artificial intelligence (AI) tools in research and writing.

The featured teaser lecture, titled “Academic Integrity and AI in Research,” was delivered by Dr. Pauline Gidget Estella, AIJC faculty member. She shared critical insights on navigating the ethical boundaries of using AI in scholarly work.

Drawing from her 2021 and 2023 studies, Dr. Estella outlined the “most important competencies necessary in working with AI in technical writing.” These include technological profile competencies, or the “skills you perform within technology when it comes to AI,” such as “evaluating AI-generated outputs” and “prompt engineering.”

She also emphasized the importance of “cognitive-behavioral base competencies,” including understanding how AI works, practicing critical reflection on the sociological dimensions of AI, and upholding accountability and transparency in the use of AI.

At the same time, Dr. Estella cautioned against overreliance on generative AI tools, warning that dependence on these technologies may result in poor-quality writing and weaken a writer’s ability to think critically and communicate clearly.

The event aimed to spread awareness on the ethical use of AI while giving prospective students a firsthand experience of the academic rigor and discussion culture within the Graduate School. AIJC President Therese San Diego Torres underscored the importance of proactive discussions on the ethical use of emerging technologies.

The virtual open house also served as a briefing for individuals seeking to advance their careers in media and communication. The Institute offers three graduate programs designed to meet contemporary industry demands:

Master of Arts in Journalism

Master of Arts in Communication

Master in Communication Major in Public Relations and Corporate Communication

For those who missed it, another Virtual Open House will be held on June 3, 2026, from 10:00 to 11:00 a.m. Dr. Paz H. Diaz, AIJC Vice President for Academics and Dean, will discuss the ladderized structure of the master’s programs, as well as the class schedules and admissions process.

Interested applicants are encouraged to register for the free Virtual Open House here.